Dunja Kristan — Marketing Director & Brand Consultant

With black & white I write
stories full of‍ ‍colors.

CMO on demand. I sit next to CEOs and own the big marketing questions: positioning, brand and strategy. Then I make sure it gets executed.

10+ years across startups, agencies and established companies.

About me

Brands I worked with:

Colorful overlapping squares with a large blue rectangle in the center displaying the white letters 'BTC'. No additional context provided.

Black silhouette of a goat's head with simplified horns, above the text 'GOAT STORY' in bold capital letters, all on a white background.

“If you need a brand built from the ground up, especially around a product that isn't easy to explain, Dunja is the one to call.”
- Marjeta Česen PhD, Chief Regulatory Officer, PharmaHemp

PHIX
CBD drops

Marketing director
/ brand development

Collage of images including a city street, a dropper with yellow liquid, and a person using a dropper near greenery with text overlaid reading "Legendary solution for modern life problems".

Collage of CBD product bottles with various colorful backgrounds and natural elements, including plants and abstract designs.

PHIX drops. Script for brand video.
Client: PharmaHemp. New CBD drops. 2025.

Krepimo življenje. Script for campaign video. Client: ŠUS Eurofitness. Cast: Peter Poles. 2024.

CITY Show with Olympics. Script for tv show. Client: BTC City, Cast: Timi Zajc. 2022.

See all my VIDEOS

People
say …

“I worked on dozens of projects with Dunja throughout the years. Apart from noticing that leading people comes natural to her, she also knows how to turn words into messages that resonate and are effective. Tasks and goals she's responsible for - will get done.”
KLEMEN SELAKOVIČ, AIDEA Podcast host, CEO of Astra AI

"Dunja played an important role in organising THE CUP - Intercontinental Advertising Festival (8th). As Head of Programme for academic discussion, she knew how to find celebrities of advertising sphere. This was an exceptional event on the highest global level and without her power, will and commitment it would not have been one."
JURE APIH, President of the Golden Drum festival, THE CUP

“I've had the privilege of working with Dunja at the biggest student Marketing Conference in Slovenia. She's very professional, reliable and creative young marketer. A great leader, who delves into details. She came across many challenges with optimism and her passion for project and her ability to chart-out limitations is tremendous. As a leader she always want the best for her team and project.”
ŽAN VIRTNIK, Transformation lead at DrDoctor, UK

“I had the wonderful opportunity to work closely with Dunja for almost two years at GOAT STORY where I worked as a project manager and she as content strategist. She was always full of ideas and also possesses the energy and will to carry them out. She is very enthusiastic and diligent about her work which makes working with her a pleasure.”
KATJA SEVER, Business consultant, PRISTOP agency